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Category: Japanculture

We know Japan is a country rich in culture and tradition, but Japanese history has quite exciting facts everyone should discover, too. Japan has a fascinating history filled with wars, developments, calamities, and inventions. Thus, the significant events of Japanese history number in thousands. 4 Interesting Things About Japan’s History There are many things about Japan that still mystify us, especially history-related facts about the country. In this article, you will discover tidbits in Japan’s history that will be enumerated randomly but perhaps interesting for you! Japan was Closed to the World for 217 Years The law's implementation, Sakoku Edict, restricted trade, foreign travels both by the Japanese and tourists and banned Christianity for 217 years from 1635-1852. Shortly after Japan experienced problems with foreign powers, the law was passed. This event also put Japan's technology behind for a long period. Japan Once had 5000 Castles Japan had a castle building boom from 1467-1603 due to its instability and civil wars. There were 5,000 castles built during that period but by and by, as modernization takes place in Japan, only a handful of these castles remain today. However, most of them have been reconstructed and have been famous among tourists. Japan was Building Robots Since 1600s Japan was producing Karakuri, a mechanical puppet in the 17th century. This is to bring entertainment among Japanese like dancing, even performing. Around the 19th century, Karakuri were widely produced by the Japanese to serve tea or shoot arrows. Japan Developed Color Printing in 1765 The production of color woodblock prints happened in 1765 and later was used to produce Gesaku, graphic novels that were usually dark, sensual, playful, and mocking. However, Gesaku were banned, and several artists were punished for their works as Gesaku was a threat to Japan’s aristocracy. Conclusion These historical events contributed to what and how Japan is now. Japanese history is colorful and interesting and is something everyone boasts about Do you need marketing assistance for your service and product? Kindly contact us. References https://www.japan-talk.com/jt/new/japanese-history https://worldstrides.com/blog/2018/04/12-interesting-facts-about-japan/ https://www.factinate.com/places/25-historical-facts-japan/
Japanculture

4 Interesting Things About Japan’s History

2021年3月30日 by yiem / 0 Comment

We know Japan is a country rich in culture and tradition, but Japanese history has quite exciting facts everyone should discover, too. Japan has a fascinating h...

What Does Japanese Consumer Check Before Buying Products?
Japanculture

What Does Japanese Consumer Check Before Buying Products?

2021年3月26日 by yiem / 0 Comment

Marketing in Japan is always changing and evolving, and Japanese consumers have unique standards on which products they would buy. But what do they check before...

Business Culture in Japan: 5 Things You Should Know
Japanculture

Business Culture in Japan: 5 Things You Should Know

2021年3月19日 by yiem / 0 Comment

When opening business in a different country, it is essential to know its culture, tradition and etiquettes that are being practiced. With this, you will gain a...

Marketing in Japan can be quite a challenge because Japanese consumers are known to have the strictest product selection in the world but this does not stop attracting western companies for its massive commercial potential. So what are the factors that Japanese consumers look into? Things You Must Know About Japanese Consumers In this article, we will discuss 5 things you need to know about Japanese consumers so you will better understand what you’re about to do as an inbound business bringing your product in Japan. 1. Western Brands Doesn’t Mean Better Historically, Japan is heavily influenced by its neighboring countries such as Korea and China and is exposed to the Western and American cultural ideals. The wonderfully adapted to technologies and products with the influences of different countries but Japan remains strong in their identity so rather embracing a foreign concept or product, Japanese adapt and make a Japanese version with the inspiration from the foreign product. Japanese consumers are more picky and selective for foreign brands they accept. 2. Selective and Limiting Purchases Japanese consumers are said to be very strict and selective in their purchasing decisions. And one of the key factors of limited purchasing is due to the lack of space in Japan. Urban cities like Tokyo, have limited space and unused storage in Japan is uncommon. That’s why, Japanese consumers are hesitant to waste money and space and are hesitant to buy non-essential items. They are more likely to focus on few high-value items rather than on multiple inexpensive items. 3. Avoid Risk Unlike the western countries, Japanese consumers are more likely risk aversive in unknown or less popular brands where quality and details are not assured. To put it simply, they are more likely to spend more in famous brands where they are familiar with its quality rather than buying a less known, cheaper counterpart that the product claims has the same effects on the expensive ones. Gaining long-term trust and consistency in its quality is an essential thing to keep consumers loyal, especially Japanese consumers. 4. Distrust in Companies In Japan, trust in organizations and companies is vital or else it will not last long in the marketing industry. Due to Japanese opting to well-known brands, Japan ranks in one of the lowest in the Elderman Trust Barometer with the average of 37% meaning, brands and companies will find it difficult to build trust to new consumers. That’s where reviews, word of mouth came in. When trust in an institution is low, consumers will ask for reviews or testimonials about the product or the word of mouth. Being recommended by friends and family and getting a fairly good review will gain consumers trust gradually. 5. Education and Information If in some Western and American countries, technical information is a bore, however, Japanese consumers enjoy knowing the details and are keen to know the information of your product. So rather than simplifying your product and explaining the overall benefits, it would be more effective to convey information such as how it is made, how it works and how reliable it is. That way, they may be more likely to make a purchase. Conclusion What do you think about Japanese consumers? Do you know any ideas to make Japanese buy more to foreign brands? Let us know in the comments what may help foreign brands succeed in the Japanese market industry. References: https://www.humblebunny.com/marketing-in-japan-10-things-japanese-consumers/ https://www.wordbank.com/us/blog/international-marketing/marketing-to-japanese-consumers/
Japanculture

5 Things You Need to Know about Japanese Consumers

2021年3月17日 by yiem / 0 Comment

Marketing in Japan can be quite a challenge because Japanese consumers are known to have the strictest product selection in the world but this does not stop att...

Top 3 Must-Visit Festivals in Japan
Japanculture

Top 3 Must-Visit Festivals in Japan

2021年3月5日 by yiem / 0 Comment

It is undeniable to every country that celebrates festivals, especially to those sincere in rejoicing special moments, events, and through the benevolent show o...

3 Things Expats Need to Know Before Relocating to Japan
Japanculture

3 Things Expats Need to Know Before Relocating to Japan

2021年3月3日 by yiem / 0 Comment

Japan is typically a challenging destination for many given that the country has a high cost of living and different culture. However, a number of expatriates t...

Popular Universities in Japan for International Students
Japanculture

Popular Universities in Japan for International Students

2021年2月26日 by yiem / 0 Comment

Many international students have been considering pursuing education in Japan. Most of them would say that many universities in Japan offer four-year bachelor&#...

5 Classifications of Restaurants in Japan
Japanculture

5 Classifications of Restaurants in Japan

2021年2月19日 by yiem / 0 Comment

We all know that Japan offers a wide variety of food and restaurants, making it hard for tourists to choose where and what to eat. Restaurants in Japan often sp...

5 Japan Business Culture and Etiquette
Japanculture

5 Japan Business Culture and Etiquette

2021年2月8日 by yiem / 0 Comment

When doing business in Japan, it’s crucial to show interests in your business partners, another way to show them your attention to detail and dedication to the ...

4 Things To Know About Doing Business in Japan
Business/Japanculture

4 Things To Know About Doing Business in Japan

2021年2月4日 by yiem / 0 Comment

When doing business in a foreign country, it is important to learn how a country does business, especially in Japan. As you know, Japan has different norms from...

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Acne Azuki Beans Cold Collagen Diabetes ECSite English Export Facebook Giveaway gochisousama Green Tea health Health Insurance healthy Import Instagram itadakimasu japan JapanMarketing Marketing Matcha Minerals Miso Natto Numata Protein Restaurant Scallops Seafood Skin Skincare SNS Superfood Sushi Twitter Udon Umeboshi Visa vitamin Vitamin C vitamins Water Weight Loss Working
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